The biggest news this week is the release of Google's new web browser, called "Google Chrome." By some estimates, Google Chrome has already gained 1% of the browser market share in its inaugural unveiling a couple of days ago. This is comparable to...

Microsoft has released a completely overhauled keyword research tool as part of its latest update to adCenter, enabling advertisers to more efficiently create keyword lists and direct their ad campaigns. Of the different features incorporated in this...

After spending years frolicking in Google Labs, the real-time suggestion feature dubbed "Google Suggest" will be making a permanent home on the search giant's homepage by default. This doesn't come as a surprise, as this sort of search tool is a...

Getting your domain banned and complete website deindexed is by far the worse penalty that a search engine can impose on your website. Such an occurrence instantly drops search traffic to zero, and drags down leads and revenues along with it. A...

Google ushered in the use of Quality Scores in AdWords three years ago, with the intention of allowing more effective advertisements and higher quality websites to advertise more cheaply. At first, a strong focus was placed on getting better click...