Taking action against the bounce rate

Written on June 30th, 2009 by Graham

Greetings Entrecarders,

For a long time, there have been people who argued the pros and cons of participating in Entrecard. Those familiar with Entrecard are no doubt familiar with all the arguements. The pros are that it brings you traffic, you find good blogs, you gain quality, returning readers, you make friends, you create a support network, and you can advertise on tens of thousands of blogs for free.

The cons, more or less, have all centered around our bounce rate. While a good deal of participants in Entrecard drop with the intent of exposing themselves to good content, and actively engage in the blog, it’s no secret that a large number of Entrecards also “drop and run”.

Up until now, we’ve always allowed the “drop and run” phenomenon to take place. We figured if someone was interesting to the visitor, they’d stop and read, and it was best to let everyone go at their own pace. But now we are taking a slightly different approach, in an ongoing effort to increase the quality of Entrecard traffic across the board.

Starting soon, “dropping and running” will no longer give you credit. We are developing a proprietary algorithm to determine whether or not you engaged in the blog you visitied in some way. If you did not engage in the blog, you will not get credit. We won’t be disclosing exactly the algorithm we use, so that people can’t game it easily.

The point of Entrecard

The point of participating in Entrecard is to find new blogs you enjoy, and to interact with each other. Dropping and running, midlessly, in an effort to gain credits is the exact opposite of what Entrecard is truly about, and after a lot of deliberation over the last year and a half, we’ve finally decided to take a stand against it. It does not benefit anyone in the network, and we’d rather provide a third of the traffic to our members, but have that third be quality traffic, then to provide the amount of traffic we do now whilst only a portion of it is quality traffic.

We’re still in the process of developing this, so input is welcome. However, we are well aware that the community will be divided by this. On one hand, people who are unhappy about the quality of traffic, and people who engage in the blogs as they drop will be happy with this change. The power droppers, or the “drop and run” crowd, who this directly affects, will no doubt be up in arms because they cannot earn credits so easily and so automatically. But the traffic this group is providing to the network is of little quality, and I think we’re ready to move on.


107 Responses to “Taking action against the bounce rate”

1
mike golch Says:

I enjoy visiting different bloggers via the Entre Card. System. I have a bunch of favorites that I visit and drop on.
I would like to point out something that is a bit of a problem.This concerns the Entre Bar for firefox.Firefox has rolledout a new version 3.5.This new version is incapatable with the Entre Bar, will there an inproved(updated)that can be used with the new Firefox???I use the Entre Bar to visit with my Favs.Thank you for your time.

2
Investrading Says:

That’s a good improvisation . You could include some sort of a timer – say a 10second wait time, before the drop is counted.

3
amy lilley Says:

you have got to be kidding….

4
Joyoz Says:

I have nothing against with all the good plan for more improvement

5
SG Entrepreneur Says:

Oooh, I can see all sorts of problems with this. The complaints will be coming in droves from people who claim they are not running and dropping but not getting credits anyway. And then because this is a “secret algorithm”, it is essentially an EC has the last word on this situation.

Don’t see anything good coming out of this artificial policing. Good luck!

6
plin Says:

As a user of the FireFox Toolbar, I usually open ten blogs at a time based on those I have marked as my favorites. However, I would say on a given day, < 20% of the blogs have a new post. Naturally, the bounce rates for those blogs that have not have a new post will be higher. This is something to take into consideration when designing the algorithm.

7
sir jorge Says:

yeah, great you’re working on algorithms and cool updates,but you haven’t emailed some of us back or told us about missing cashouts. 30k in credits down the drain? Can someone address these issues and just pay out, so I can delete my whole account or maybe just maybe come back with this new implementation? It’s sad to see these updates and no one addressing concerns like missing credits in the tens of thousands.

8
Ane Says:

Seriously, can you tell me you can drop and read and leave a comment on all 300 blogs that you visit each and everyday. If you can do that, then wow, you must be the coolest person ever, plus you must not have a life.

I drop and run not to gain credits but because I have a limited time, and I only drop on those who have dropped on me as well. I drop and run not for the credits but because most of the time, that is the only thing my internet connection can handle. I drop and run not to gain credits but because sometimes I have nothing to say or comment about the post, but would want to let the site know that I visited, that I was there, visiting.

I feel that this is unfair for people like me who aren’t even in it for the cash out program.

When i joined I thought that EntreCard was fun, with all these new rules, it’s beginning to feel like a chore.

9
Roger Says:

Oh wow Entrecard is changing the rules, what a shocker!

10
Chinaren Says:

Oh dear. I can see the complaints and fuss coming from here if you do this.

How about you get the basic system sorted out and working in a stable fashion before trying to make all sorts of fancy, and frankly dubious-need, additions?

Please… prioritize!

11
Cacai M. Says:

For me, am in favor of this. I can see that my bounce rate is very high yet, am always updating my blog. That’s why from now on, I will just read, drop, comment or give a message to the shoutbox or cbox or anything I can do in order for me to stay in my fave blogs which I will have to drop on or drop on me. If ever am new with the blog I hop-in and can’t take to stroll in the page then that’s the time that I will run but that’s the very least I will– I’ll say 5%. I’ll stick to my plan of strollling, or reading, or commenting, or giving a message for at least 3 minutes before I go. Good luck to all entrecarders whatever everyone is in mind in response to this situation. hugs!

12
Cacai M. Says:

am back for an addition– I disclose that is my personal thought with regards to this matter. I hope you understand me. thank you!

13
John | English Wilderness Says:

Hmmm… that should vastly reduce the number of credits being generated every day.

If I drop and run will the blog I’m visiting still get a credit? Will my card still show in their inbox?

What if the blog hasn’t got a new post? I probably wouldn’t want to interact with it then.

14
Health Nut Says:

Isn’t this just a design to keep EC credits in control vs keeping the bounce rate in control?

15
Nishadha Says:

Although I agree that it is not good to reveal the algorithm I think you have to define what you mean by engaging. When I visit some blogs although I read the post only action I take on that blog is clicking the EC gadget so it might not look like engaging. If you want to reduce bounce rate best thing to do is give more ways to visitors to navigate your blog and highlight your best content.eg – recent posts , popular posts , related posts , tag clouds , featured posts…

16
John | English Wilderness Says:

Whatever system you put in place, please ensure it doesn’t encourage the leaving of spam comments. I’d rather have a high bounce rate that spam comments.

17
Daisy the Curly Cat Says:

I, too, am concerned with how we are supposed to “interact” with a blog that hasn’t updated since the last visit. I agree with John, above. I am hoping the system doesn’t encourage the leaving of “nice post” comments.

18
Sharon Says:

Not happy. I do not have time to interact with all the blogs that I enjoy reading. And I don’t want spam comments either. While I could understand a set time for visiting a blog and earning credit, a required “interaction” is something I am against.

19
kml Says:

Changing something that works is not always a good thing. Spam is bad enough as it is.

20
Nick Phillips Says:

I’m not too happy with this. I have to agree with what John above said. I don’t want people leaving spam or silly comments just to be counted. And it would be ridiculous to ‘force’ me to leave comments on blogs just so that my drop would be counted.

I visit all sort of new blogs that drop on me and some of them hardly interest me at all to bother leaving a comment so why ‘force’ me to leave a comment just so I can ‘earn’ that credit?

If this gets implemented, I’d wager my last dollar that a lot of people would rather leave the system and I would follow suit. I believe we all have the freedom to choose where we want to drop and if we do want to interact with that blog.

Like John said, I’d rather have a high bounce rate than spam comments! My two cents worth.

21
EntreCard to take action against bounce rates! | Blazing Minds Says:

[...] EntreCard to take action against bounce rates! Posted by Karen in blogging, entrecard, tags: blogging, Bounce Rate, entrecard, Website SEO var twittleyurl=’http://blazingminds.co.uk/2009/07/01/entrecard-to-take-action-against-bounce-rates/’; var twittleytitle=’EntreCard to take action against bounce rates!’; var twittleykeywords=’blogging,Bounce Rate,entrecard,Website SEO’; var twittleydescription=’Now many users of the EntreCard system have said that is a long time coming, but according to the latest blog post on the EntreCard blog they are to “take action against bounce rates”So before I get on to this, I’ll just give you a quick bit of info about…’; var twittleystyle=’1′; Now many users of the EntreCard system have said that is a long time coming, but according to the latest blog post on the EntreCard blog they are to “take action against bounce rates” [...]

22
Larry Brauner Says:

I prefer that somebody should bounce rather than leave a stupid comment or just as mindlessly click on more links.

On the other hand, if somebody will use the visit to leave a comment that’s meaningful, subscribe, join my Google Friend Connect, bookmark me on a social bookmarking site, or link back to me, that’s engagement.

23
Michael Aulia Says:

Wow, this is quite a drastic move (a controversial one, I think :) )

I guess it depends on what kind of interaction algorithm it is. It’s gonna be hard though for those who just want to rack up credits and can’t be bothered with interacting with the sites they are dropping on

Nevertheless, good luck in getting it done and hopefully it’s all for the better!

24
Gamer News Updates Says:

This “secret” algorithm is not going to work. Because hears what its going to be…

EC click next occurs in > 20 [or insert time here] seconds
Drop n’ Running… credit is not rewarded

EC click next occurs in < 20 [or insert time here] seconds
Not Drop n’ Running… credit is rewarded

[sarcasm] It was very hard to figure out that algorithm. [/sarcasm]
EC is not going to be able to tell if you made a comment so this is probably the formula they will use. But how many people have honestly just visited some sites for credits, I do not always read sites (I do for most) but some I do just for the credits. We have all done it, and we all will. Its the circle of Entrecard.

25
Jill (Creative Cafe) Says:

Well this could work out well depending on the algorithm that is developed. It could also be really irritating and timeconsuming trying to interact with blogs that havn’t updated and where noone is home.

I only joined Entrecard because someone in a forum somewhere said it is a good way of getting more traffic. They never said it is such a drama as well!

I suppose another ‘wait and see’ attitude is in order but we seem to be ‘waiting and seeing’ over quite a lot of issues now. The paid ads and cash out, noone answering support tickets, the marketplace not working, lack of communication and not enough moderators and so on. There are many more issues to be addressed than just high bounce rates which you say are the only cons to Entrecard.

If things were running smoothly I’d say bring in new ideas like this but wouldn’t it be better to sort out the issues that are already needing attention first?

Bye for Now
Jill

26
gautm hans Says:

I think it is for the best and in my opinion people should rated on karma.
And points are given on comments and bloggers will rate those comments so that there is less of spamming.

27
Lu Says:

kml – not sure i agree that it works now – but not sure i like the changes either. i guess it depends how interaction is measured

28
Lynne Says:

Well, while this is a good idea in theory, I think all will feel penalized. There is absolutely no way to possibly interact with every single blog I drop on. I do tend to drop 250-300 cards per day, but, I do that over the course of several hours. If there is a post I find interesting I read it, which is the case on almost ever blog I visit unless there is no new post. Of those, I probably only leave 10-20 comments per day. I leave a comment only if I feel I have something valid or worthwhile to say. Does that make me a drop and run EC dropper, I certainly don’t feel like one.
I do hope this is well though out before it is implemented.

29
Impomatic Says:

We’ll just have to wait and see what system Entrecard puts in place. Hopefully there won’t be any negative side effects like spam comments.

If I had to guess, I’d guess the algorithm would trigger on more than one kind of event. That might be commenting, keeping the page open for 30 seconds, or visiting more than one page on a blog.

Here’s my suggestion:

If this really has to be implementing, how about crediting all drops if at least 10% of blogs are interacted with?

30
sd Says:

Seems very odd to me.

If, as this blog post states, “The point of participating in Entrecard is to find new blogs you enjoy, and to interact with each other.” then
why are there paid ads running in the system or even the monetizing of Entrecard with the implementation of the offer-incentive Gambit system?

I think that this is only the point of this latest ‘ill-thought-out’ scheme or rather, an attempt at its’ justification.

All the comments above this one have certainly been well-expressed with the general opinion and potential pitfalls in proceeding with this idea, so I will not bother to repeat these in this post.

My only comment is to suggest you first stabilize and refine the current system and work on today’s issues instead of addressing new functionality of less importance.

Sometimes stability is a good thing!

31
Ghosting Miranda Says:

Go for it it sounds like a good idea. I just hope it doesn’t force people to have to write comments on what they read. The reason is there are some blogs I just read. I do not put comments down, if something doesn’t phase me, or I am not feeling well.

I wont spend time typing. I do not really like leaving comments on other peoples blog. A blog to me in order to comment has to triger some kind of response from me. LIke a giggle, or an “oh yeah sort of reaction”.

Maybe put a 30 second time limit like those traffic sites where they surf. Also I have to ask,,,, because of the change, to many people are building of for the cashout huh?

32
Erelas RyAlcar Says:

A “proprietary algorithm” with not so well defined (for obvious good reasons) trigger points might be putting too many kinks in the plumbing. Too many bends, easier to clog the pipes.

Certainly willing to give the new system, which I would imagine is coming, whether anyone likes it or not, a fair shake and see how things go. Personally, I prefer to actually be actively writing on my blog, or visiting my favorites and keeping up with them than “dropping”.

The only reason dropping becomes rewarding is when you do discover some new blog that appeals to you and you decide to stick with. There are blogs that deserve to be seen that may be missed through less active dropping.

I do use, sorry EC, another site similar in scope, and it’s 30 second timer before moving on to another site is “painful” at times. It feels as if we could conquer half the planet in that thirty seconds, and so, I spend more time at EC than there. This algorithm may effect me in the same way, but, I’m willing to give it a try.

33
Jan from BetterSpines Says:

Please define “interaction”.
I read new and/or interesting articles on the sites I visit. I only comment when I feel I have something to add to a discussion, not just to say hello or nice article. And I expect the same from others. I don’t want my comments filled up with worthless babble (there’s twitter for that LOL!).
A minimum time on a site – that’s certainly viable as long as it’s a reasonable time..

34
mike golch Says:

the main thing that I am concerned about is that the sites that I visit and drop on do not do posting on a daily basis.So my question is are we to be penitalized for visiting out favorites to drpo on and have to say for what ever set time that you will come up with just to read the same one stuff???If so that is being a little dictitoral to me.

35
Joyuna Says:

I’m going to have to agree with Chinaren:

How about you get the basic system sorted out and working in a stable fashion before trying to make all sorts of fancy, and frankly dubious-need, additions?

Please… prioritize!

Any improvements planned for the hopelessly broken, unusable Market? Has PPC returned for advertising? There is so much already to work on, without introducing new things to work on.

Anyway, the utility of this system will depend a lot upon these “secret algorithms”. I drop on a lot of the same blogs every day, skimming to see if there’s a new post… If there’s no new post, what am I supposed to interact with? Will my drop count or will I only be able to drop on 25% of the blogs I visit? This change is well-intentioned, I’m sure, but it will depend a lot on what counts as being a ‘quality visitor’. No one likes spam comments.

36
aldon @ orient lodge Says:

Well, I tried leaving a comment that simply said ‘Nice Post!’ as a snarky comment about the idea, but it looks like it blocked it. (Maybe that tells us a little bit about the algorithm).

I’m not sure if this is the dumbest idea yet, but it ranks up there for a bunch of reasons.

People have noted it will generate meaningless interactions. I don’t want lots of ‘nice post’ comments.

It will also generate other issues. For example, it would seem that this scheme would further decrease the probability of a visitor clicking on an EntreCard ad. Each change seems to drive down the value of EntreCard ads and make them less likely to get clicked on.

Finally, it is solving a non-problem. While bounce rates are problems for online stores, a good blog should have a high bounce rate for regular readers. My regular readers should be able to come to my blog and read what I have to say without clicking on anything additional. On top of that, I don’t want a comment from each of the 300 visitors I get each day from EntreCard. I trust my readers enough to let them decide if they have something valuable to add to the discussion.

37
The Mother Says:

I am not a “power dropper”. I don’t even drop every day.

But, when I do, I usually drop FIRST, so I don’t forget, THEN read the post. Timing me before the drop counts seems wrong.

PLUS: there are a number of blogs I drop on that don’t post every day. Should I be penalized because there is no new content to read?

AND: I follow a number of them in Google feed reader. So when I get to the dropping late at night, I’ve already read the post. Again, what am I supposed to do but drop but move on?

I’m all for ending drop and run, but I have no idea how it could be implemented to work, but not penalize people like me, who actually DO read the posts.

38
Sheila Says:

It already takes me forever to drop – I drop between 300 and 600 a day depending on how fast EC is that day – How fast my connection is that day – How many new posts are out there – I stop and comment on the sites that I’m interested in. I don’t usually interact any more than that. A lot of people have the same advertisements through CMF and adjitize. I’m already following most people on twitter. I’ve already subscribed to most blogs and the only way I stop at a blog for any length of time is if it has a post I’m interested in and I have something to say about it. I sure am not going to search through 1000 blogs to find 300 that I can comment on and I’m not going to leave stupid comments just for the heck of staying on a blog for a certain amount of time. If I go to a blog it’s up to them to make me want to stay – I shouldn’t HAVE to stay in order to get a credit. This is going to make EC just like a traffic exchange which kind of sucks. I guess this will have to be another wait and see. I hope it goes well – I don’t think EC needs another huge exit – it seemed like it was just getting stabilized again.

39
PJ Says:

this is my thoughts on this matter. i started my blog just because i wanted to write my thoughts down. i heard of entrecard and figured it would be a good idea to join so i could possibly meet some new people, find some interesting blogs to read, learn new things, and maybe something that i have to say could be of interest to someone else. i don’t care about the credits. i’m not going to get rich off these credits. i just like the fact that there are thousands of blogs here in all kinds of categories and i have the opportunity to check them out.

i have made lots of friends here and have actually learned lots of interesting things. i drop on my blog roll first, then i go to my inbox from the previous day and drop on all that have dropped on me. now i know that they don’t all read my blog, and that is fine with me. i don’t read many of theirs. everyone has different interests. i don’t care about any bounce rate. i just appreciate the fact that this place is here.

if you think that everybody out there should be interested in what you write about, then i feel for you. if you are just dropping cards thinking that you are going to get rich, i feel for you. the ones that are interested are going to read, the ones that aren’t interested aren’t. simple. i don’t think this should even be an issue, seems pretty petty to me.

so, because of all the complaining about bounce rate things are going to change. are the ones complaining about this doing the same thing they’re complaining about? probably. so now you are going to be penalized by this decision too. hmmm…

if the blog i drop on gets the credit for me dropping and my card still shows in their inbox, but i don’t stay long enough for it to count for me, so be it. why have all this drama. the bottom line is that this is graham’s site and he’s going to do with it as he pleases.

40
FickleMinded Says:

This is really a good news. I,myself slow down a bit in dropping because of my blogs bounce rate.I know I have plenty of visitors bec of Ec but i realized they are doing my blog more harm than good bec of drop & run.with the new algo,it will help the bloggers to lower our bounce rate as well while visiting others.

41
FickleMinded Says:

by the way, any news about cashout? I have a cashout request that is already three weeks old and until now no payment yet?

42
Mike Says:

EC’s bounce rate isn’t entirely the fault of the “drop and run” crowd and you know that, Graham.

No one should be forced to leave a comment on a blog post they have no interest in reading.

If the title doesn’t grab my attention, I don’t read the post and I don’t comment. But I do show those who drop cards on me love by visiting ON A DAILY BASIS and dropping. I don’t expect everyone in here to be interested in what I blog about, but I swear to god I’m reading some of these EC’rs whining and moaning about how they don’t write posts just for themselves, implying that we should all be leaving comments on posts about how frickin good that banana split they had that day was. In fact, I visited one of my droppers today who was whining about no one commenting. I know for a fact this EC’r doesn’t practice what he/she preaches, because they drop on my blog regularly and have never left a comment. But do you see me publicly whining about that? Nope.

So I know for a fact this isn’t just about the bounce rate. This is about a bunch of crybabies not only whining to you, Graham, but publicly whining about how no one comments on their posts. To them I say, get a clue, because you’ll not get 100% of any visitors you may be getting via the SERPS commenting on your blog either. That’s just the way it is and if you can’t handle the heat, perhaps you should get out of the kitchen.

I hope this doesn’t result in another mass exodus of bloggers, Graham because that will affect your bottom line in terms of how much $$ you can charge for advertising now that EC is a money making operation. And that’s something to consider.

Just thought you should know.
.

43
John | English Wilderness Says:

We’ll just have to wait and see what system Entrecard puts in place. Hopefully there won’t be any negative side effects like spam comments.

If I had to guess, I’d guess the algorithm would trigger on more than one kind of event. That might be commenting, keeping the page open for 30 seconds, or visiting more than one page on a blog.

Here’s my suggestion:

If this really has to be implementing, how about crediting all drops if at least 10% of blogs are interacted with?

44
RE Ausetkmt Says:

This sounds like an idea that could work.

we’ll be watching for changes.
we get comments sporadically even tho we
post about 5 days a week.

sometime folks just have nothing to say.

when surfing and reading, more so than dropping;
I may look at a pic or a vid, and move on afterward,
without leaving a comment.

I surely hope there is a way to compensate for reading
the post – even if you don’t leave a comment.

I really hope this gets rid of more of the splogs;
and clickfarmers.

goodluck to you on this idea graham,

~RE

45
Paul E. Zimmerman Says:

I think that after this addition (I will not refer to this as an “improvement”) that I’ll be getting rid of Entrecard.

I don’t care about a “drop and run.” I care about traffic, which is what results from someone landing on my blog, period. It does not matter to the majority of the ways in which my blog is monetized if anyone “interacts” with my blog or not. This will no doubt cut down hits to my blog through Entrecard so much that there won’t be much of a point to retaining the widget on my blog, or of using the Entrecard system myself as I am very busy outside of these activities.

As I see it, you are going to destroy the vitality of the system you have built because a few people are so vain as to believe that everyone ought to be made to stop and read their content and then “interact.” No offense, but that is one of the dumbest things I have ever heard and I predict that Entrecard will suffer greatly for it.

46
Pete Says:

If there is a problem with drop and run, then that exists for only one reason, and that it was / is ec induced from inside management.

It has been discussed for ages that the current reward system of 1 ec with a max 300 ec a day causes this problem. Ec has known of this from day one and ignored it, even though it is impossible to view that many blogs and drop. This whole problem does not stem from people who drop and run as implied but from poor inside management that allowed to continue for the benefit of ec alone with hit numbers / data

It has also been said to correct this you need to adjust the credits per drop from 1 to say 5 meaning that people would only need to drop 60 sites to gain their full 300 ec points ( the system you have in place )

Jumping up and down now making it like the user (classed as a speed lover) is to blame is wrong and it would be nice if you called a spade a spade and say you stuffed up without blaming others.

In conclusion this proposed change will do nothing to remedy the outcome, so long as you have the 1 drop = 1 ec / 300 limit in place, people will find a way to still do what they need to do to gain the 300 ec and your only real goal is to increase the time spent on a blog to make ec look better to use / and or force people to click at least 1 blog to open it or page / pizzing them off, nothing but a bad and poorly thought out solution.

I think people will see there are better alternate to support their blogs and as a bonus achieve real visitors and better site stats as these changes will amount to squat.

47
Doctor Faustroll Says:

I have to agree with Pete. If dropping and running wasn’t the intent behind the click value and daily limit, there wouldn’t be so many EC widgets sporting what looks like an EC-sponsored automated click tool.

What I’d like to see some improvements on is the technical support system. I’m sure I’m not the only one with more than a dozen open tickets.

48
SaveYourMarriage Says:

I think this is a great change. I haven’t spent much time on Entrecard for the very reasons you stated – this will add quality traffic to people’s blogs which will benefit everyone.

49
Jan from BetterSpines Says:

Please define “interaction”.
I read new and/or interesting articles on the sites I visit. I only comment when I feel I have something to add to a discussion, not just to say hello or nice article. And I expect the same from others. I don’t want my comments filled up with worthless babble (there’s twitter for that LOL!).
A minimum time on a site – that’s certainly viable as long as it’s a reasonable time..

50
Acadia Says:

As long as the max number of qualified drops allowed is decreased and the credits per qualified drops is increased so that people can make close to the same amount of credits in the same amount of time i have no issue.

Let’s say a comment was required – well, who is going to comment on a site that has not updated for 3 weeks (and there are plenty out there). As far as I am concerned, this is fine with me.

Also – seriously – put me back in the forum – this is getting old.

51
Mrs. Mecomner Says:

Most of the EC bloggers are mom-and-pop bloggers, who don’t even care about bounce rate.

What’s more, this seems like another independence-destroying decision, meant to beef up a small segment of ECers at the expense of another segment.

52
Jon Says:

I dont like that everyone is dropping and running, but come on? Interacting with the blog on each drop? The point of dropping my card on another person’s widget is to say “hey, i’m here, take a look.” What if I am genuinely not interested in the blog after visiting it? How much ‘interaction’ is needed?

53
Chris Says:

It is good to see a movement towards what the actual purpose of entracard is. The only issue is over policing where it becomes unusable and bloggers start to migrate away as there is no benefit for their efforts.

54
Daisy the Curly Cat Says:

Acadia makes a good point. I think the “drop and run” issue is a direct result of the 300 drop limit.

55
SG Caddy Says:

Hmmm … I find this announcement very strange. I don’t think it will solve the bounce rates at all unless you force someone to stay on that blog and click on other posts but if you are visiting same blogs daily, you’ll never do that.

56
Roy Says:

I understand wanting to increase the quality of traffic.

But people don’t update their blogs everyday. What are we supposed to do re-read the same stuff over and over if nothing new has been added since last time?

57
Joyuna Says:

Lowering the drop limit is something that a TON of people have suggested, over and over, and I am definitely behind it. Dropping on 300 blogs a day is possible, many people do it, but it’s hardly possible if you’re stopping at each blog, thoughtfully reading every post, commenting, etc. Lowering the limit would at least make it possible for people to actually read the blogs and still drop the limit. It would also help with your ‘credit deflation’. If the drop limit were, say, 100 instead of 300, you’re cutting the number of credits coming in from drops by 66%.

58
Mom / The Art and Science of Parenting Says:

I do not drop for credits.

I drop for visibility.

I now have FOUR blogs that I run through Entrecard. The system has vastly increased my traffic AND my readers. I know my readers have increased because of the interaction that I get now. I love it. I can’t imagine my blogging life without Entrecard.

I have actually managed to drop 300 on two different blogs in one day. It isn’t easy. It takes time.

Seriously, though, if I’ve visited a blog – Let’s use Daisy for my example because I hit her blog regularly…

If I visit Daisy while using my parenting account, then I visit Daisy while using my Unschooling account, and then I visit Daisy while using my Through the Forest Account…. see where I’m going here. I’ve hit her blog 3 or 4 times in one day. There is absolutely NO NEED for me to comment each and every time that I visit.

There aren’t enough blogs – or time – for me to visit 300 unique blogs with every account. I will end up hitting the same blog more than once in any given day.

Follow that by the fact that at least half the blogs I visit do not update their posts every single day. If they haven’t updated their blog, then how am I supposed to interact with their blog? I want to drop my card to let them know I visited them. This might encourage them to update more frequently if they realize that I am visiting regularly and looking for new content. It may not, though, but at least they will know I’m stopping by.

59
Chris Says:

I, too, would like to see the drop limit decreased to, let’s say, 100 or so. I believe the 300 limit definitely encourages “drop-and-run”.

I do have to agree that Entrecard causes the worst bounce rate on our blog. About 15% higher then the next worst referrer.

But in the same right, I DEFINITELY do not want any sort of “fake” or “spam” comments on my blog. I really don’t want to have to weed through 300+ comments a day deleting all of the junk. To me, that invites more of a problem then the bounce rate.

Other forms of “blog interaction” sound just fine with me … for example having to visit more then 1 page.

Please do consider lowering the drops to 100 or so a day, though, as this should be the very first step in curtailing bounce rate. After all .. you really cannot “follow” 300 different blogs. Lowering the limit will force people to choose the best / most interesting blogs to visit.

Just a though ….

60
Aronsora Says:

Maybe you can apply the algorithm only on blogs which have posted a new post that day. This way, blogs with no new content to comment on can be left quickly, but blogs which one could engage in droppers are encouraged to engage in.

@gautm hans
“I think it is for the best and in my opinion people should rated on karma.
And points are given on comments and bloggers will rate those comments so that there is less of spamming.”

Nice idea, people who engage with the entrecard community would generate more credits and gain more power in the community.

Is there a way could could get more credits for new blog posts we write?

61
Computer Aid Says:

Setting up this algorithm is unnecessary complexity.

Using the KISS principle, the best way to reduce drop and run is:

drumroll….

Limit the daily drops to something like 50

I think anything over 50 is just not right

And the cost to develop it: just change 1 parameter somewhere in the depths of the entrecard software/database.

62
Karen Henry Says:

I agree with those who say that this will just cause a flood of spam comments on all of our blogs on a daily basis. That’s going to drive away many more members than you can ever hope to attract! And I am going to be seriously tempted to start moderating blog comments on my site if this policy goes into effect. I don’t like that, I think it’s unfriendly and off-putting to newcomers to the site, but I may have no choice.

I think those who say 300 drops per day would be much too high under such a system. Do the math. If you spend 60 seconds on each of 300 blogs, reading and “interacting” (what does that mean? is it going to be defined or clarified somehow?) with each one, that’s 5 hours per day. Which is completely beyond ridiculous!

I also agree with those who have pointed out that some of the “drop & run” is actually caused by people checking to see if a site they are interested in has had any updates since the last time they looked. I do this quite a lot. One of the blogs I follow is on hiatus until mid-July. I drop there anyway, to pick up the EC, even though I know perfectly well they are not going to be updating this week. Why should I be penalized for dropping on a site that doesn’t update every single day?

Karen

63
Secondary Roads Says:

It appears that something must be “near death” and someone is having an “out of mind” experience. Reply 47 did the math, but failed to include time for the blog to download. In some cases this is not insignificant.

A super-secret algorithm? Shades of Animal House! Unless it changes regularly, folks will learn and will make your fears come true when they “game the system.”

Develop the algorithm, tell us what it is and lower the max number of drops. Between 50 (best) and 100 (acceptable) should work.

Better yet, leave it be. It is working now. Anything more I say will only be an echo of other comments.

64
Yoko Says:

“Decreased the drop limit” seems to be an awesome idea. More time to read others blog(with a comment) and more time to choose which interesting blog to follow.

*I hope that you will maintain or maybe increase the price of credits for the cashout system. Have a good day. ;)

65
Glen Says:

Seems like a nice idea. When i visit a blog i try to find nice articles. Many a times i do and i comment on them too. But ive seen many people who just drop and move to another blog.

66
sharkbytes Says:

So, we are just beginning to get some traffic back after the last huge fiasco with the introduction of paid ads, and now another new fly in the ointment?
I doubt that the algorithm could include leaving a comment; there are too many issues with that. But I feel penalized already. I like surfing for new blogs, but I am a very fast reader, and can usually tell in just over a glance if the page is one that has content that intersts me.
Don’t penalized people for clicking to check out new blogs. My connection speed doesn’t really allow the real speed clicking anyway, but it will be interesting to see how this plays out.

67
Chris Williams Says:

I have been involved with EC off and on for about a year now. In that year, this is at least the third major change to the basic rules of how this is supposed to work.

It is clear that Graham has a vision of what Entrecard is supposed to be. Based on the regular pattern of major overhauls, it is also clear that we we are using now is not a website that conforms to his vision.

What I will respectfully submit is, broken or not, this is a we based product that a large number of people have found a use for, in its current configuration. Even if Graham thinks its broken, there are a large number of people who seem to think it works just fine, and that is why they come back every day and use it.

I’m just saying.

68
Mandy Harvey Says:

Hmmm! I have already reduced my drops due to the time taken and missing out on family life. I used to spend 3 hours at my computer dropping 300 daily. This has now been cut down to probably 1-2 times a week.

I read what interests me and comment if I want to say anything. I do not blog everyday so don’t expect people to comment everyday.

Not sure how this is going to work????

69
David Says:

I have the perfect solution to drop and run. Give a credit only for visiting a blog with new post, a one shot deal. Give credit both to the blog and the visitor. Repeat visits don’t count. It would encourage bloggers to keep up with their blogging, and it would take away the incentive for power dropping. People could still power drop, but only the new blog posts would count. Thia is a good idea. Hmm…I should run Entrecard. The current management seems pretty hopelessly clueless to me. Bloggers are not fools. Even the most obscure, unrecognized blogger is a lot smarter then the general population. Bloggers are the last people in the world to be fooled by nonsense. Entrecard…avoid BS, keep it real.

70
Aronsora Says:

Maybe you can apply the algorithm only on blogs which have posted a new post that day. This way, blogs with no new content to comment on can be left quickly, but blogs which one could engage in droppers are encouraged to engage in.

My comment wasn’t approved yet, reposting it.

71
Secondary Roads Says:

Second Try (less snarky)

Karen Henry (I love her blog!) did the math, but failed to include time for the blog to download. In some cases this is not insignificant.

Unless the secret algorithm changes regularly, folks will learn and then they will “game the system.” Forcing to folks to leave a comment is not a good idea at all.

Develop the algorithm, tell us what it is and lower the max number of drops. Between 50 (best) and 100 (acceptable) should work.

Better yet, leave it be. It is working now. Anything more I say will only be an echo of other comments.

72
The Controversy – Changes to the Dropping Policy Says:

[...] users to do less dropping. This is a major backfire to this new policy. In the blog post about the new dropping policy, the first sentence under the headline “The Point of Entrecard” says: The point of [...]

73
Twerlyn Says:

wow! first of all, thank you for “dropping” in my site..I’m so honored! =)

I’m 50% guilty.. I only read short posts or long but very interesting ( like this post of yours).

I only drop to those who dropped on me. In short, I only drop 50 EC cards per day, depends on how many droppers who dropped on me..50 is just minimum.

Please let us know soon, how this thing (new rule) works.

74
Caledonian Jim Says:

Yes, it seems the old maxim : “If it ain’t broken, don’t fix it” hasn’t reached the ears of Entrecard.

If they’re so concerned about their “ongoing effort to increase the quality of Entrecard traffic across the board”, why was a perfectly good blogging network called Entrecard torn apart a few months ago because of a rabid insistence on introducing paid ads in completely the wrong way ?

Once again we’re going to have to endure a knee-jerk, controversial “initiative” that’s not thought through and almost certainly the fancy new “algorithm” won’t work properly, alienating yet more good bloggers.

When is Entrecard going to start taking its constituent bloggers with it when such decisions are made, instead of imposing half-baked ideas that do more harm than good ?

75
tammigirl Says:

I have noticed a lot of the blogs I read do not have the entrecard widget any more. I remember when people were upset about some “Above the fold” rule. It seems like entrecard loves controversy.

I am a fairly new user, and already quite disenchanted with this new idea. Why is entrecard paying for credits anyway? Isn’t the whole idea of getting the credits to use them to advertise on other blogs? I know it is for me.

I see things which seem somewhat similar to etnrecard popping up on more and more blogs I read lately. I guess I already need to look into them and consider migration in case this gets ugly.

I think the 50 or 100 vs. 300 maximum is a good start.

76
Maria Says:

Not telling people what will help them gain the most credits, ads, or whatever is to me like a teacher giving a test without telling their students what the test is on.

Sounds a lot like BC to me. A lot of people like EC more because they thought the system was more fair.

77
Karen, author of "My Funny Dad, Harry" Says:

I don’t care about a high bounce rate. Read my post about this here:
http://zemeks.blogspot.com/2009/07/entrecard-strikes-again.html

78
bigdaddyrichard Says:

Whom are you kidding? Nobody even truly understands how google formulated their bounce rate algorithmn (it only serves good to google ad network) and here you are saying you will do something about it! Did you know that spending more time in a site reading its articles without clicking on anything is considered a bounce? What do you want to do? Take liberties on your members and forced them to click on anything even if they don’t want to? You will definitely spell doom to entrecard. If you have succeeded the first time around with the paid adds…this time you will fail because the whole thing will smack of dictatortship…Please don’t push it!

79
Christopher Says:

Hi,

Here are my thoughts:

http://life-accordingtochristopher.blogspot.com/2009/07/entre-stupidity-here-we-go-again.html

And I think the whole waiting 30 sec or any wait time is stupid and just slows down the whole process of dropping or having to leave spam comments.

— CHRISTOPHER

80
Laane Says:

I know the systems with a waitingtime. Except for blogexplosion they all died. And they died lonely.

Waiting 1 minute means 300 minutes plus loadingtime to get the full 300. That’s ridiculous!!
Especially as many blogs are full with advertisements, repeats of old posts, rewritten copies of the news, and other crap.

Give me a way of rating these blogs on a scale of 1 to 10 and you can throw out the majority of the blogs.

I don’t like it that you want to be boss of my time without anything to compensate me than these blogs and a simple 1 EC.
I can’t read and comment 300 blogposts, and I don’t want to.

Sometimes reading the title is enough to know how someone is doing and that that person doesn’t need my comment. Especially during slow loading times commenting can be a real burden. So I
come back when the connection is better. No need to login at entrecard.

At the other hand.
I don’t want forced comments on my blog.
I hate spammers and people who think they should comment to gain something.
My life is full of people who take from me, I want to have people with integrity and friendship around me.

I don’t want to be forced to comment on blogs.

Otherwise just pay me out and I’ll leave without a word.
You’ll enable me to realize my dream.

Bet you didn’t bother to read my blog, except for that one time I really attracted your attention.
Don’t want to make us better than you are yourself.

81
Laane Says:

Oh, and I forgot to ask how you’re dealing with high quality blogs that update only once in a week…so I have to fake 6 comments to get my EC’s and blogs like mine that are updated every day, without ads, with original content, where people can comment.
But where they’re also confronted with information and situations about autism they can’t properly comment on when they’re not autism parents or teachers.

82
Clara Says:

If people are so worried about their bounce rate they shouldn’t have signed up for Entrecard in the first place. Please, please, please, don’t break it again!!! Can’t you leave the system alone? Seems most folks like it the way it is. And let those worried about their bounce rate drop out.

83
RE Ausetkmt Says:

Graham:
just a few thoughts after giving this a few days to digest more fully:

IMHO, the real problem is that EC’s are being treated like Money;
and they’re NOT.

if people could learn that; we’d have Less “300 click a day”
clickfarmers; and a whole lot less splogs in the categories.

Quite Simply, paying people to cash out in cash, instead of recycling the ec’s back into the system is what really feeds the problem.

the remedy is simple

1. Return To a Non Cash for ec buyout ; and stop selling EC’s.

2. reduce the maximum amount of clicks per day to a more managable maximum for the system; closer to 50 per account.

3. hire some behind the scenes techs to clean up the splogs and eradicate the dead blogs in the categories – get it back to what it should be if you really want to count your Active population, Accurately.

4. Remove any duplicate or paid post blogs immediately, since they are not blogs inessence; and are the biggest pay-out items; This is especially a conflict of interest with bloggers who blog for the love of writing; and they see the problem clearly, since these splogs are ADS, and that is a direct violation of the existent tos. a Paid Post is an AD. there is no way around it.

then you can put entrecard on the auction block as a clean and lean social networking machine.

that’s what makes a sale, not consistent policy changes that do nothing to stabilize the economy or political structure of the unit itself.

Remember to Listen to the People; As They Support Themselves. To Put the Spark back in – Make it once again about the members, instead of CASH OUTS.

end the payouts and you will be making the first step toward strengthening the whole. then stop approving multiple blogs which are clearly splogs, that dilute the pool of quality blogs. those splogs drop the value as quickly as the clickfarmers.

IMHO, then – entrecard can recover and rebound as a member driven and fed unit.

and yes this will be posted on my blog; and I’m sure I’ll get comments. ;)

84
Can WE Revive Entrecard's Economy ? | Recycled Frockery Says:

[...] Taking action against the bounce rate [...]

85
SG Entrepreneur Says:

I think it’s better for you to go ahead and say you can’t afford to pay for credits that are being generated out of thin air everyday instead of pretending that this new scheme is about improving the bounce rate of blogs.

Call off the cash outs- get people advertising on each others blogs again instead of hoarding EC’s.

86
Jan from BetterSpines Says:

Please see comments 32 and 42, which are still awaiting moderation. Is there a problem?
I would like an explanation as to the definition of “interaction”.
I drop approx 200 per day. I am retired, I have the time. I have the EntreBar. New and interesting content will always ensure I stay and read. Sites where I have to scroll past huge headers and acres of adverts, I run. I often don’t drop because I can’t find the widget among the garbage, let alone the content. (Whatever happened to the widget being close to the top?) I guess I’m old fashioned – I liked things as they were and don’t understand all the new problems and why people seem to be leaving in droves and why all the Today blogs had to leave and …

87
aldon @ orient lodge Says:

One of the recurring themes is how do you deal with sites that haven’t updated recently. One solution, which would require a little smart programming, but would actually, IMHO, improve the EntreCard experiences is limit advertising and dropping to sites that have new content. In other words, instead of being able to drop once a day on this blog, I should be able to drop once per blog post. As an example, I’ve dropped a card a couple times on the EntreCard blog even though there has been no new blog post in over a week.

To make this work, advertisements for blogs that have no new content since the last time you dropped on them should be suppressed. Likewise, cards in the inbox for blogs that have no new content since a user has dropped a card on it, should not show up.

If a user visits a blog which they’ve dropped on since the latest content was submitted, people should see something like “No New Content” on the EntreCard and not be able to drop a card there.

I know that as a user looking to find good new content that would improve my experience considerably and make me much less likely to drop and run.

88
Margaret Says:

RE Ausetkmt and Aldon both have great ideas here. I concur with their suggestions entirely.

Please forget this algorithm idea — bounce rates are what they are and by attaching the ec=$ then you’ve encouraged this phenomenon. Take away that incentive and you will certainly reduce that quite quickly and easily.

Implement a paid ads policy that takes into account the guy buying with EC — in other words give us a dual widget or cut the ad prices for the EC buying advertiser.

Have it where you only get credited for a drop if there is a new post (that would go both ways).

89
Windroot Says:

I can see problems here. First and foremost, not every site changes content on a daily basis so why and how are we supposed to interact. Second, I assume that if I write something half decent then some folks will stick around to read it but some won’t. that is the nature of th einternet.

I visit everyone who drops on me as a courtesy and I click through on many of the EntreCard sites I see advertised because I thought that was the purpose of advertising. Some of those new sites interest me, most don’t. What’s the big deal? This whole bounce rate thing is beyond me. Nobody cared about this sort of thing 5 years ago. Read me or don’t, I don’t care. It is my time, my nickel.

90
Patrick Says:

I’m probably taking a slightly different stance than a lot of bloggers but I happen to thin Entrecard is fantastic just the way it is. Here’s why:

I use Entrecard (and other networks) to get exposure. That’s the most you can get from any network. Forcing people to sit on a page for 30(ish) seconds doesn’t guarantee that they’ll read anything. If they like the content, they will. If they don’t, they won’t (just minimize the window until the timer’s done).
The “problem” of dropping and running isn’t a problem at all. It pushes up your traffic numbers (and rankings of all sorts) and simply allows your site to be more available to the world; more visible on the web. If anyone’s expecting any more than this, they’re deluding themselves.
What makes Entrecard so great is that, as an involved community member, I do spend a good deal of time on sites to ensure that they’re relevant before I spend my hard-earned ECs to advertise on them. And in a number of cases, the blogs have turned out to be so good, I come back just for the fun of it. Isn’t that the whole point?

Graham, I think the current Entrecard concept is fantastic. The traffic is real and much better because it comes from other bloggers (who usually are much more interested than average viewers), and I can’t imagine what you could do to force people to sit on a page and actually read it anyway. Besides, I would never want to do that to people who visit my site. If they like it, they’re always welcome back. If not, thanks for the visit (i.e.pushing up the traffic/helping to promote it) and I hope they do the same tomorrow.

Consider this a vote for the status quo.

91
Patrick Says:

… I should also point out that because of the setup of most blogs, their bounce rate will probably be almost 100%. After all, if your latest post is all on the landing page (as most blogs are set up), then even if you read the whole thing, it’s considered a bounce. That’s the case with my blog and, combined with the fact that people can surf anonymously, wipe their cookies, and change IPs, the reported numbers in my stats (bounce rates, repeat/new visitors, etc.) are far from accurate. I have ideas about how to make them more correct, but that requires Flash components that you probably don’t want to force down people’s necks.

Maybe the changes you put into place should reflect the extra effort that people can take on blogs — extra ECs for comments and stuff like that. I’m still of the opinion that the current system is brillinat and does the job just fine (best system I’ve seen yet).

92
Ghosting Miranda Says:

Graham, Do you realize how many blogs that you have on entrecard that do not update? What are we supose to do then?

93
BOMBCHELL - in Atl Says:

In some ways it makes sense. Im not an avid entrecard user, but whenever i go to a blog i read & I see they have an entrecard I drop mine, so they’ll know I stopped by.

I also use it to check out blogs I might like. But im sure the people who gain a lot of traffic might be upset. It will definitely limit the amount of blogs people reach in a limited time

94
Fisher Says:

“The point of Entrecard” is the reason I joined in the first place. I am not a high-roller or drop and runner, just a serious blogger who appreciates other bloggers. Hope I don’t sound like a dinosaur, but Entrecard is a lot of fun and I am not catching on to all the high tech stuff. I have used it as it was used in the beginning and have no complaints. We are all under times restraints and our heads are full of somewhat new knowledge. It can wear a person out.

95
Caledonian Jim Says:

The chances of “dropping and running” via ads on blogs is certainly non-existent, because nearly every bloody ad is the same one : “fund your student life”.

Is that the only sodding paid ad you’ve got ? If so, you’d be better going back to the system prior to the paid ads fiasco.

96
spinner Says:

this is the impression I get from the bloggers who still write about this stuff:

anyone who cared about bounce rate left months ago. those who stay here have accepted the bounce rate as a side effect.

how well do you know your community?

97
CyberCelt Says:

If anyone is interested in dropping with a purpose, you may want to stop by and sign up for Click and Comment Monday on my blog. It is easy and does not take long.

If you are looking for readers, this may be the meme for you.

CyberCelt

98
My Plea To All Entrecarders | Home Buddies Says:

[...] I would like to ask a favor to all Entrecard members dropping here on my blog. If you can please stay a little longer here in my blog, say about 2 minutes. I know there’s nothing much to read here, but if you’ll just drop and run, soon your drops will not be counted anymore (according to Entrecard). [...]

99
Len Says:

Bad idea, Graham.

My two cents. Take it for whatever it’s worth.

100
Colleen Says:

I understand wanting to stop the “drop and run” issue… especially now that the credits are able to be turned into cash. My issue…. what if I drop in on the same blog every day this week…. and they only posted something new 1 day? I’m not going to want to hang around on their site just to assure that my dropping in gets counted. How will that work?

101
DCRose Says:

I really think this is a bad decision. What is the point if you can just go ahead and buy credits. Oh yes. You make the money. We do the work. First you added paid ads. I don’t like them I don’t use them. You are making the money. We are doing the work. I visit the sites I like. I click on the blogs that dropped on me. I think it is fine the way it is. I will not use Entre card any more if this comes into effect.

102
Leon Says:

Hear the power droppers bawling already and making all sorts of excuses.

103
Mom Says:

If you want me to interact with your blog, you need to have decent content.

If you only post once a week , or worse – once a month – then I won’t be interacting with your blog.

I will still visit to see if you’ve got anything to say, but how can I continually interact with old content?

I’ll click your card to let you know that I’ve stopped by. Perhaps my frequent visits will encourage you to post more frequently.

I don’t agree that the 300 drops limit is the problem. I easily drop 300 per day on at least one of my blogs. I have 4 different blogs right now in the system. I generally drop about 100 cards per day for each one, but sometimes I get 300 per day on two of them with a few from the others.

I still interact with those blogs that have provided me with content that is worthy of my attention. If I find enough content to catch my attention, I simply drop fewer cards that day. I even have a blog that I use to create links for those blogs that have interesting content, so I often take time to create posts while I’m blog hopping.

(As for my previous comment on this post, I wonder where it has gone…)

104
Florida Flooring Says:

After some period of time bounce rate goes high, we needed to update elements which would now become regular exercise to maintain bounce rate.

105
dai Says:

Wow!
104 comments and no straight response!!!

106
Harriet Says:

My bounce rate is my problem…not entrecard’s.
Why waste your time on it?

107
George Says:

Well i am sure you will find the right solution for this problem. Keep up the good work, and everyone will be happy.

Leave a Reply